Cookie Policy

1. What cookies and similar technologies are

Cookies are small text or data files stored on or accessed from your browser or device when you visit a website. They enable websites to recognise your device, remember preferences, secure interactions, and evaluate performance.

Websites may also use similar technologies, including:

• Local storage and session storage: Web storage mechanisms (HTML5) that store information on your device across or during browser sessions.
• Pixels and web beacons: Small transparent graphics or code snippets used to verify page views or conversion events.
• Tags and scripts: Programmatic code deployed through tag management frameworks to deliver necessary features, analytics, or approved advertising.

In this Policy, we refer to all of these tools collectively as “cookies and similar technologies.” Technologies placed directly by Decision Globe are first-party technologies; technologies placed by third-party infrastructure, measurement, or commercial providers are third-party technologies. For further details on how personal data is handled across our platform, please review our Privacy Policy.

2. Strictly necessary technologies

Category: Strictly Necessary

Strictly necessary technologies are essential for the operation of Decision Globe. They enable core website routing, server load balancing, platform security, fraud prevention, service integrity, and the logging of user consent choices.

Where legally permitted by applicable ePrivacy and data protection laws, strictly necessary technologies may operate without prior optional user consent, because the platform cannot function securely and reliably without them.

Consent logging and preferences: When our planned consent management solution is implemented, it will store essential consent status indicators or technical cookies to remember and document your choices across sessions so that your preferences are respected on subsequent visits.

3. Preference / functionality technologies

Category: Preferences / Functionality

When used or enabled, preference technologies allow Decision Globe to remember user-selected configurations, such as your chosen regional market edition (for example, UAE or UK), display options, currency formats, or non-identifying calculator settings.

These technologies provide an enhanced, consistent user experience across visits without requiring you to re-select basic preferences every time you navigate the site.

4. Analytics and performance

Category: Analytics & Performance

Where enabled, analytics technologies help Decision Globe evaluate platform traffic, determine which decision tools and comparison guides are most useful, diagnose technical errors, and optimize calculation speeds.

Google Analytics 4 (GA4): Where enabled, GA4 may use cookies and pseudonymous identifiers to compile aggregated statistical reports regarding visitor volume and user journey patterns. GA4 is configured to operate without sending unnecessary user-entered financial information, private personal identifiers, or confidential calculator inputs.

Non-essential analytics technologies execute only where permitted or where required consent has been granted through our consent controls.

5. Microsoft Clarity

Where enabled, Decision Globe may use Microsoft Clarity to understand user experience and platform usability through aggregated heatmaps, scroll depth, and session playback or recordings.

Cookies and telemetry: Clarity uses cookies and similar interaction identifiers to capture how users navigate and interact with our decision modules, subject to your applicable consent settings.

Privacy masking: Input-box content is masked by Clarity by default, and Decision Globe will implement additional sensitive-content masking where appropriate so that personal identifiers and sensitive user entries are not captured in session recordings.

Provider retention: According to Microsoft Clarity’s standard provider retention schedules, ordinary session playback data is generally retained for 30 days, while click and heatmap metrics and certain retained recordings may be preserved for up to 9 months.

Consent API: Where consent is required before behavioural recording or tracking technologies operate, Microsoft Clarity will be integrated with our consent manager via the Microsoft Clarity Consent API V2, ensuring that recording scripts execute only where permitted.

6. Advertising including Google AdSense

Category: Advertising

Advertising technologies are not active by default. Where advertising is approved and enabled in the future through Google AdSense or certified advertising networks, Google and third-party advertising partners may use cookies or similar technologies for ad delivery, impression measurement, frequency capping, fraud prevention, and, where permitted and consented to, ad personalisation.

Where required by applicable law, advertising cookies and personalised tracking will only be deployed after you have given affirmative consent through our consent management interface.

7. Consent management and Google Privacy & Messaging

To prepare for future monetization, Decision Globe has selected Google Privacy & Messaging as our planned consent management solution for Google advertising. Google Privacy & Messaging is a Google-certified consent solution supporting the IAB Europe Transparency and Consent Framework (TCF v2.2) and regulatory consent requirements in the UK and European Economic Area, alongside statutory opt-out choices across applicable US states.

Google certification indicates technical compatibility with Google’s advertising standards and IAB TCF specifications; it does not constitute official legal endorsement, statutory certification, or governmental validation of a website’s general legal compliance.

While Google Privacy & Messaging is designed to manage user consent for Google advertising technologies, it does not automatically control or configure every independent third-party service or apply universally across all jurisdictions. Where independent measurement or third-party technologies are introduced in the future, Decision Globe will implement appropriate technical controls or tag-management listeners to ensure consent choices are accurately applied.

Active cookie inventory: Rather than publishing static or outdated tables of third-party cookie names that change frequently, our real-time vendor notices, ad partner details, and specific cookie disclosures will be accessible directly through the consent management interface once activated.

8. Google Consent Mode

Where Google services (such as GA4 or Google AdSense) are deployed in the future, Decision Globe plans to integrate Google Consent Mode v2.

Google Consent Mode v2 will dynamically communicate your consent status (including signals for analytics storage, ad storage, ad user data, and ad personalization) from our consent banner to downstream Google tags. When consent is refused, Google tags will adjust their behavior, suppressing the read and write of non-essential cookies.

9. Your choices and withdrawal of consent

Where applicable law requires consent before non-essential cookies or tracking technologies operate, Decision Globe ensures that such technologies will be blocked until you provide your explicit consent.

Withdrawing or modifying consent: Once our planned consent management platform is implemented, visitors will be able to reopen Cookie Preferences and change or withdraw their consent selections at any time using the on-site consent trigger or footer settings.

Withdrawing consent or choosing to reject non-essential cookies will not prevent you from using Decision Globe’s free core calculations and comparisons.

10. Browser controls

Most modern web browsers allow you to manage cookie preferences directly through their settings. You can configure your browser to block third-party cookies, alert you before a cookie is placed, or delete cookies that have already been set.

Please note that blocking all cookies (including strictly necessary technologies) may impair website performance, prevent core calculation tools from rendering properly, or disable our ability to remember your privacy choices.

Once our planned consent-management system is deployed, Decision Globe will honor supported browser-level opt-out preference signals, such as the Global Privacy Control (GPC), where applicable and required by law.

11. Changes to this Policy

This Cookie Policy may be updated periodically to reflect improvements to Decision Globe’s tools, changes in our hosting infrastructure, the activation of measurement or advertising services, or evolving international legal requirements.

Any updates will be published on this page with an updated revision date. We encourage visitors to check this page periodically to remain informed about our cookie practices.

12. Contact

If you have questions, comments, or inquiries regarding this Cookie Policy, our consent management architecture, or how we use similar technologies, please contact our legal and privacy desk: